Branding Project: Kitchen Co – From Sketches to Signature Style

Creating the branding for Kitchen Co was a fulfilling and inspiring journey. I started with countless sketches and explored many logo options, each aiming to capture the brand’s spirit — modern, bold, and connected to the space it lives in.
After rounds of refinement, I reached a direction that resonated with the client — a sleek, minimal mark that felt strong and timeless. The color palette was carefully selected to align with the interior design of the store, creating a seamless brand experience across physical and printed elements.
From the logo and business cards to uniforms, packaging, and signage, every item was crafted to reflect the brand’s identity and values. This project reminded me how thoughtful design can elevate a brand and leave a lasting impression.